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Belynda Cianci

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5 Types of Sales Goals Every Sales Manager Should Have in 2023
Sales

5 Types of Sales Goals Every Sales Manager Should Have in 2023

Sales Management can be a tricky spot: You work at the crossroads of team and organization, needing to keep the balance between organizational goals and ...

Author's avatar by Belynda Cianci | Apr 9, 2024
5 SMART Sales Goal Examples from 30+ Sales Professionals
Sales

5 SMART Sales Goal Examples from 30+ Sales Professionals

“Goals allow you to control the direction of change in your favor.” Brian Tracy, a motivational speaker who often speaks on goals as they relate ...

Author's avatar by Belynda Cianci | Apr 9, 2024
How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)
Marketing

How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)

CPC and lead acquisition costs are going up every day, at the same time budgets are getting leaner all around. If you’re watching every dollar ...

Author's avatar by Belynda Cianci | Mar 28, 2023
Can You Measure Brand? Yes––Start With These 24 Brand Marketing KPIs
Marketing

Can You Measure Brand? Yes––Start With These 24 Brand Marketing KPIs

Cultivating your brand through good marketing is an important part of building longevity and loyalty for your product or service. But good service and solid ...

Author's avatar by Belynda Cianci | Aug 2, 2024
Broken Link Building Tips for Increasing Search Rankings, Authority, & Traffic
Marketing

Broken Link Building Tips for Increasing Search Rankings, Authority, & Traffic

As marketers and SEO specialists, we’re always looking for ways to keep the link juice flowing. That being said, in the increasingly noisy world of ...

Author's avatar by Belynda Cianci | Jan 31, 2024
How GMS Improved Achievement of Its Performance Goals by 30 Percent
Case Study

How GMS Improved Achievement of Its Performance Goals by 30 Percent

In only a short time, texting has become the most prevalent form of communication across the globe. But, maintaining that network of efficient, speedy communication ...

Author's avatar by Belynda Cianci | Aug 19, 2021
How Taos Transitioned from Manual Reporting to Agile Marketing & Saved 10 Hours Every Week
Case Study

How Taos Transitioned from Manual Reporting to Agile Marketing & Saved 10 Hours Every Week

When you’re a small and mighty company, competing effectively with larger enterprises requires having an edge in terms of technology, talent, and product offering. While ...

Author's avatar by Belynda Cianci | Dec 2, 2021
How Harmon Brothers Increased Clients’ ROAS By Making Real-Time Improvements with Databox
Case Study

How Harmon Brothers Increased Clients’ ROAS By Making Real-Time Improvements with Databox

Our next guest may require some introduction, even if you’ve definitely seen their work. Harmon Brothers, an ad agency responsible for over 1.4 billion views ...

Author's avatar by Belynda Cianci | Sep 17, 2020
How Russell Marketing Ditched Manual Reporting & Now Uses Real-Time Data to Improve Performance
Case Study

How Russell Marketing Ditched Manual Reporting & Now Uses Real-Time Data to Improve Performance

Even great products need help to get to market and make a great impression—or more appropriately, impressions. This is where the team at Russell Marketing ...

Author's avatar by Belynda Cianci | Sep 22, 2022
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