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LinkedIn Company Pages Overview
LinkedIn Company pages dashboard template provides you with insights about followers growth, reach, engagement and more.
Google Ads
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Google Ads is an online advertising platform that enables businesses to create and display targeted ads on Google search results pages and partnered websites. It helps to maximize visibility, reach target audiences, and drive website traffic or conversions through various ad formats and bidding strategies.
Get the most out of your marketing at the right time, in the right place.
Google Ads is an advertising service by Google for businesses wanting to display ads on Google and throughout its advertising network.
Databox will give you the power to combine data from multiple sources into a single report, to help you make the right decisions for your business.
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metrics137
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HubSpot Marketing
Sessions
NewThe Sessions metric in Hubspot measures the number of times a user interacts with a website within a specific period. It includes all page views, clicks, and other actions taken by the user during that time.
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HubSpot Marketing
New Contacts (w/o Offline Source)
NewThe New Contacts (w/o Offline Source) metric in Hubspot measures the number of new contacts acquired through online sources, such as website visits, social media, or email marketing campaigns, excluding any offline sources such as trade shows or direct mail.
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HubSpot Marketing
New Leads
NewNew Leads metric in Hubspot refers to the total number of new contacts that have been added to the contacts database during a specific period of time, such as a day, week, or month.
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HubSpot Marketing
New Contacts
NewNew Contacts metric tracks how many new leads or contacts have been added to your Hubspot database within a specific time frame, often daily, weekly, or monthly.
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HubSpot Marketing
New Visitor Sessions
NewNew Visitor Sessions measures the number of unique users who visit your website for the first time within a specified time period.
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HubSpot Marketing
Sessions by Source
NewSessions by Source is a metric in Hubspot that shows the number of website sessions generated by different traffic sources, such as organic search, paid search, social media, email marketing, and direct traffic.
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HubSpot Marketing
Emails Sent
NewEmails Sent is a metric in HubSpot that tracks the total number of emails that have been sent from your account to your contacts or lists within a specific time period.
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HubSpot Marketing
New MQLs
NewThe New MQLs metric measures the number of new Marketing Qualified Leads generated within a specified time frame.
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HubSpot Marketing
New Contacts by Source
NewThe New Contacts by Source metric shows the number of new contacts acquired from various sources within a defined period of time, helping businesses identify their most effective lead generation channels.
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HubSpot Marketing
Emails Unique Opened
NewEmails Opened is a metric that reveals the percentage of recipients who opened your email. It's an essential measurement as it helps determine the success rate of your email marketing campaigns. It also enables you to identify the effectiveness of your email subject line and content.
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HubSpot Marketing
Emails Unique Clicked
NewThe Emails Clicked metric measures the number of times recipients clicked on links within an email campaign, indicating engagement and interest.
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HubSpot Marketing
New SQLs
NewNew SQLs (Sales Qualified Leads) is a metric used to track the number of leads who have been identified as having a higher likelihood of becoming a customer and have been passed on to the sales team for follow-up in a given time period.
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HubSpot Marketing
Blog Views
NewBlog views is a metric that tracks the number of times a blog post has been viewed by visitors on your website. It helps to measure the effectiveness of your content marketing efforts and the level of engagement with your audience.
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HubSpot Marketing
New Customers (w/o Offline Source)
NewNew Customers (w/o Offline Source) is a Hubspot metric that shows the number of new customers gained through online channels, excluding any offline sources. It helps track the effectiveness of online marketing efforts and identify areas for improvement.
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HubSpot Marketing
Contacts by Active List
NewContacts by Active List is a metric that measures the number of contacts who are currently on one or more active lists in HubSpot. It provides insight into the size of your audience and helps you keep track of how many contacts are engaged with your marketing efforts.
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HubSpot Marketing
Landing Page Submissions
NewLanding Page Submissions metric measures the number of times visitors complete a form or register for an offer on a landing page, helping to measure lead generation effectiveness.
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HubSpot Marketing
Landing Page Views
NewThe Landing Page Views metric in Hubspot measures the number of times a specific landing page has been viewed by website visitors.
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HubSpot Marketing
Landing Page Views to Submission Rate
NewThe Landing Page Views to Submission Rate metric measures the percentage of people who submit a form on a landing page after viewing it. It helps to evaluate the effectiveness of the landing page in converting visitors into potential leads.
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HubSpot Marketing
New Email Subscribers
NewThe New Email Subscribers metric tracks the number of contacts who have recently subscribed to your email list. It helps measure the growth and success of your email marketing efforts.
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HubSpot Marketing
New Leads by Source
NewNew Leads by Source metric measures the total number of new leads generated from each source, allowing businesses to identify the most effective channels for lead generation and optimize their marketing efforts accordingly.
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dashboard templates8
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Live view
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Live view
Social Networks (Growth & Engagement)
The Social Networks dashboard template integrates Facebook, Twitter, Linkedin and Instagram data. It shows daily traffic across the 4 networks and tracks follower counts..
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Live view
LinkedIn Page Demographics Overview
Linkedin Demographics dashboard template looks at the followers on your company's Linkedin. It lets you know what industries and roles have enjoyed your marketing message.
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Live view
Social Media Overview
Facebook Pages, Instagram Business, Linkedin Company Pages, Twitter overview
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Live view
Social Media (Awareness & Engagement)
Social Media dashboard template shows activity across your 4 favorite social networks. It focuses on visitor and follower counts over various time periods.
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Live view
Inbound Social Media Performance
Inbound Social Media Performance
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Live view
Social Media Performance
This template is perfect for clients who want a general overview of their social media performance without getting into too much detail. This will summarize how their brand is doing within the social community.
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Live view
HubSpot Marketing + GA4 ATTRACT Performance
This template moves you through the Attract stage by showing your social media follows and reach, blog view performance, and overall visibility trends.
Basics
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CategoryPaid Advertising
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DescriptionGoogle Ads is an online advertising platform that enables businesses to create and display targeted ads on Google search results pages and partnered websites. It helps to maximize visibility, reach target audiences, and drive website traffic or conversions through various ad formats and bidding strategies.
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Statusstable
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Date added2016-06-03
API Details
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Authentication Methodoauth2
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API versionv18
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Status page
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API change log
Metric Builder
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Metric builder availableYes
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TabsReport
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Potential data discrepancy issue for Google Ads Basic/Custom Metrics between Databox and Google Ads User Interface
Google is updating the data in the Google Ads User Interface and the data available via the API during certain times of the day. This means that the values Databox is showing are entirely dependent on when Google updates its data. Because of this, if the data is being checked in Google Ads User Interface at one time and Databox syncs the data at another time, discrepancies might be present if Google updated the data in the meantime.
If the values for past dates are changing every day in Databox, it means that Google is still processing the given data on their end. Data discrepancy should not be present for a long time, as Databox regularly updates historical data for Google Ads integration (up to 90 days). As soon as Google updates its data on their side, with the next scheduled sync in Databox system, the data should update in Databox as well, and the values in Databox and in Google Ads User Interface should match at that point.
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Potential data discrepancies with multiple Google Ads Metrics (Basic or Custom) due to Local Services Campaign
In Google Ads, Local Services Campaigns are system generated campaigns and part of the Google Local Service platform, which differs from Google Ads, but often shares the same CID (Customer ID). In cases where CID is being shared, the campaign in question will be retrieved via Google API and potentially cause data discrepancies in Databox for Google Ads metrics. Discrepancy issues can be resolved by using the following filter in the Metric Builder for Google Ads when creating Custom metrics: Campaign Advertising Channel Type > Does not include > Local Services.
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Missing data for Google Ads Dimensional Metrics
Databox is fetching data for dimensions that contain at least some data (e.g. value 1). Dimensions with the value ‘0’ are excluded and will not be seen in Databox.
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Dimensional Metrics have an ID appended to the dimension text
When there are multiple campaigns, ad groups, keywords (or other similar entities) with the same name available in the Google Ads Data Source, Databox distinguish these entities by appending the ID of the entity between parenthesis next to the original name – e.g. Campaign Name (Campaign_ID). The ID is only appended if more than one entity with the same dimension value is available in the Data Source. If all of them are unique, then the ID will not be appended to the dimension text.
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Google Ads error ‘Customer not enabled’ in Databox
The error message ‘Customer not enabled’ indicates that the given Google Ads account can not be accessed via Google Ads API because the account is not yet enabled or has been deactivated. Learn more about this here. The Google Ads account needs to be active in order for it to be connected in Databox.
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Google Ads Connectivity issue
In order to connect Google Ads Account to Databox properly, the Two-Factor Authentication (2FA) has to be enabled in the Google Ads Account. Learn more about this here.
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