Paul Roetzer, Author at Databox

Articles by author Paul Roetzer

Paul Roetzer Paul Roetzer is founder and CEO of PR 20/20, and author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012).

How professional services firms can align their fees to the value they provide.

Agencies Dec 21

Articles by author Paul Roetzer

Stop Selling Hours, Start Selling Value [Video]

How professional services firms can align their fees to the value they provide.

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