Move the Needle newsletter by Pete Caputa
Learn how to fix the business problems you run into every week with AI and data, in a 5-minute read
Every other week, our CEO, Pete Caputa, shares a practical way to solve a real business problem with AI and data, with clear steps you can follow in your own business. It’s written for leaders and agency owners who back their decisions with numbers.
Every two weeks, you’ll get:
A step-by-step fix
For a common problem leaders face, using tools you already have
A faster workaround
With AI and data, so you save time on the same task
Prompts to copy
Ready to try right away
Who it’s for
Leaders
You decide where budget and effort go, and you want numbers behind the call before you commit. Each issue shows you how to get those numbers with AI and data.
Agency owners
You run client accounts and have to show what's working. Each issue gives you a fix you can use in your own agency and repeat for your clients.
Past issues
Issue #62
You’re (probably) shipping wrong AI numbers
Why AI-generated numbers go wrong, and what to put in place so the ones you share hold up.
Issue #63
What should your team focus on this week
Remove deals with no recent activity from your pipeline numbers to see which ones to work this week.