New vs. Returning Visitors: What’s the Difference and How to Interpret the Data?
What percentage of your site traffic should be new visitors? How much time do returning visitors spend on your website? Which pages do they return ...
What percentage of your site traffic should be new visitors? How much time do returning visitors spend on your website? Which pages do they return ...
by
Filip Stojanovic
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Feb 24
What is the most important blog KPI to measure? That’s what we set out to discover when we created our most recent report. We asked 74 marketers ...
by
Filip Stojanovic
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Mar 3
If you’ve just recently dipped your toes in Facebook Ads, the whole thing might seem like a fever dream in which nothing makes any sense. ...
by
Filip Stojanovic
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Mar 28, 2023
Campaign measurement, goal tracking, flow visualization, audience reports… these are just some of the robust features that make Google Analytics one of the best web ...
by
Filip Stojanovic
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Nov 3, 2022
The latest analytics data just came in and you take a look at the landing page bounce rate with a surprised Pikachu face. The bounce ...
by
Filip Stojanovic
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Apr 10, 2025
With over 1.98 billion websites circulating the internet, it’s no wonder that the vast majority of SERPs have turned into warzones. And guess who has ...
by
Filip Stojanovic
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Feb 25
Are you having trouble measuring the success of your podcast? Unless you’re Joe Rogan and have a $200 million contract with Spotify, the answer is ...
by
Filip Stojanovic
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Nov 3, 2022
In October 2022, Google launched the latest version of Google Analytics (GA4) and replaced Universal Analytics (UA) as the default for digital analytics measurements on ...
by
Filip Stojanovic
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Feb 8, 2023
It’s no secret that modern businesses have to deal with an enormous amount of data. But did you know that 40% of reports that companies ...
by
Filip Stojanovic
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Oct 23, 2022
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