DataboxDatabox Databox

Google Analytics 4 Average Purchase Revenue by Event

The Average Purchase Revenue by Event metric in Google Analytics 4 calculates the average revenue generated per purchase event, giving insights into the effective revenue-generating events.

With Databox you can track all your metrics from various data sources in one place.

Average Purchase Revenue by Event 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Average Purchase Revenue by Event"?
The Average Purchase Revenue by Event metric in Google Analytics 4 measures the average revenue generated per purchase event across all transactions during a selected time period. This metric helps businesses to understand the revenue generated from different events, such as product clicks, add to cart, and checkout, and to identify which events are driving the most revenue. By analyzing this metric, businesses can optimize their marketing campaigns, website design, and product offerings to maximize revenue.
Example: An e-commerce business wants to measure the effectiveness of their marketing campaigns in generating revenue. They use the Average Purchase Revenue by Event metric to understand the average amount spent per purchase during each marketing event.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Average Purchase Revenue by Event in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average Purchase Revenue by Event using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average Purchase Revenue by Event on the Performance screen
  6. 6
    Get Average Purchase Revenue by Event performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average Purchase Revenue by Event
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Analytics 4 integration with Databox Track Average Purchase Revenue by Event from Google Analytics 4 in Databox GET STARTED

Basics

  • Description
    The Average Purchase Revenue by Event metric in Google Analytics 4 calculates the average revenue generated per purchase event, giving insights into the effective revenue-generating events.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsdata.googleapis.com/v1beta/properties/{propertyId}:runReport

Related Metrics

Track all of your key business metrics from one screen

GET STARTED
Databox app preview