Drift Essentials: Google Analytics & Playbooks A/B Testing
By mashing up Google Analytics Sessions with Drift's # of New Conversations, we've created a #mashup metric that will help you start more conversations with your customers. Also included is an A/B Test for Slide-over Playbooks in Drift.Get your dashboard for free
Used one-click connectors:
Focus on conversations vs conversions with your website strategy
- Are you having enough conversations with visitors to your site?
- Are you responding to your users quickly enough?
- Which playbook results in more Opens and Clicks?
- Test microcopy on different playbooks and pick winning results.
- Conversations, Sessions
- Avg. Time to First Response
- Messages Sent, Opened & Clicked by Playbook